SANTA CLARA - Ultrabook introduced by Intel earlier this year, featuring a thinner laptop designs and features like a tablet.DigiTimes reports the vendors Ultrabook asked Intel to cut CPU prices in order to help them increase profits. But Intel did not want to lose the profit was only willing to give discounts of 20 percent and make adjustments to marketing costs.
Related to Ultrabook, Intel did not want to lose the profit was only willing to give discounts of 20 percent
Intel confirms the CPU will not reduce prices for its products Ultrabook up to 50 percent as required by the vendor.
To be categorized as Ultrabook, the machine should have a thickness of 0.8 inches or less and priced less than USD1000, as reported by Cnet, on Wednesday (17/08/2011).
Intel has high expectations of Ultrabook. They even believe that 40 percent of computers that are shipped to the end of 2012 is Ultrabook.
But not a few who doubt the success Ultrabook. Because the laptop that combines high performance with a slim design also has many in the market, and with a more affordable price. Some of them including the Dell XPS 15z, HP Pavilion dm1z until the MacBook Air from Apple.
Intel certainly well aware of the challenges that will confront Ultrabook, and want to help vendors in the market the product when it starts shipping later this year.
However, according to DigiTimes, the fund has not been enough to offer the CPU at affordable prices to the vendor. In fact, with a 20 percent discount is given, Intel was allegedly going to offer the Core i7-2677 for USD317. Meanwhile, the Core i7-2637 is suppose to be valued USD289, while the i5-2557 will be offered valued at USD250.
Intel's seriousness in developing products is confirmed by setting up funds of up to USD300 million to create a powerful computer, has an innovative design and energy efficient.