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Friday, January 20, 2012

Hollywood celebrities'involved promoting current technology at CES

LAS VEGAS - Every morning after breakfast at 9, agenda of the media who covered the CES is gathered at each hotel and waiting for a bus. CEA CES 2012 as the organizer does provide a free bus which traveled from hotel to hotel around the Las Vegas Convention Center, venue venue for the CES.


Hollywood celebrities'involved promoting current technology at CES

Hotels range from the Luxor where I stay, Excalibur, MGM, Bellagio, Mirage, and The Cosmopolitan. Just choose any target corridor.

After coming, what I do is check the conference schedule. If no, then I will do a favorite activity: a walk around the venue LVCC reach 35 times the size of the ball field.

Although not very large and may be surrounded all within a limited time, but fatigue is not felt because as booth after booth tour is very pleasant. While viewing the latest products and technologies on display, the CES staff will be happy to give an explanation even without being asked.

Having moved from the booth's Samsung Electronics is the largest and perhaps most interesting (due to a variety of products that can be seen, from the sound system, TV, tablet, until ultrabook), I saw the crowd at the Interactive Booth (LVCC, South Hall). Apparently, there actor / rapper LL Cool J's Boomdizzle technology is being showcased.

In another booth, a bigger crowd going. Precisely at the Robotics TechZone (LVCC South Hall), where long lines for autograph Justin Beiber.

He turns the robot is to promote the brand of Vietnamese companies named Tosy Robotics. Product Tosy, mRobo Ultra Bass, is the speaker-shaped robot, which allows users to upload songs to as many as 500 songs, and play it using the remote control. When the music begins playing in it, then mRobo will start moving and dancing to the rhythm.

Meanwhile, for two consecutive days at CES I met with rapper / movie player in the SMS 50 Cent Audio (LVCC, South Hall). Agenda 50 Cent covers the launch of his audio system, SMS Audio, for-for signature, discussions with TechCrunch, and an interview with CNET.

Indeed, the phenomenon of celebrity appearance at CES is not new. At CES 2011, Lady Gaga had appeared to promote the unique property of Polaroid sunglasses that can be snapped photos and project it through the OLED screen in the glasses lens.

But, it turns out this year more and more companies endorse their brand to a celebrity. These celebrities had come to give presentations, or appear shortly.

American Idol presenter Ryan Seacrest had appeared together when Microsoft CEO Steve Ballmer announced the latest Nokia phones Windows Phone Lumia 900 to the American market. Even Justin Timberlake cameo sebaga also appear between cooperation MySpace TV and Panasonic.

Meanwhile, rapper T-Pain also appears to promote the microphone "I AM T-Pain". This microphone is automatically added effects so as to appear distorted.

Will.i.Am also appeared at the Intel booth. At least 18 confirmed famous names in attendance at the Las Vegas Convention Center (LVCC) and The Venetian. They, include Hollywood celebrities, popular musicians, and legendary athlete.

Another famous name emerged, ranging from former NBA basketball player, Dennis Rodman, who will represent the Paltalk chat services as well as Robert Horry and John Salley who will be at the Haier booth.